Rod Nissen-Petzer Giclée "Calvin Klein" Soho NYC
Item Details
Rod Nissen-Petzer (South African-American, 20th-21st century)
Calvin Klein
Giclée on photo paper
Signed to lower right margin
Numbered 1/1
Informative inscription present to the verso
A limited edition giclée titled Calvin Klein by photographer Rod Nissen-Petzer. Originally taken in 2006, this work features a view of the famous Calvin Klein billboard location that has been regarded as the most coveted advertising location in New York, perhaps in the United States. This 53 foot by 75 foot billboard, located on the entire side of a building on Houston between Lafayette and Crosby streets, has featured Calvin Klein ads for decades as the American brand has contracted the building for permanent display. The ads have become known for their racy, provocative imagery, and some have even complained about them as a liability issue as they have been known to stop traffic. Photographer Nissen-Petzer shot this photo at a time when the Calvin Klein ad stood alone, with no other billboards surrounding it, unlike how it is nowadays with the street corner filled with several other advertisements. Because the area has become the most desirable advertising real estate, other billboards at the intersection cost advertisers between $1 and $3 million a month. The Calvin Klein billboard is photographed hundreds of times every day because of the controversial nature of the photographs and then shared with millions of people via social media.
Rodney Nissen-Petzer obtained his photography degree in South Africa at Durban University of Technology. In addition to South Africa, he has spent his career working in London and the United States. Previously, his agent in London was Martyn Creed at M+M Management (now at Sarah Kaye). Throughout his career, Nissen-Petzer has worked with a number of respected fashion editors and photographers such as Iain R. Webb for The Times in London, Caroline Baker for You magazine, Michael Roberts for Tatler, Horst P. Horst, and Clive Arrowsmith. He has also photographed numerous well known models and celebrities, including Alexa Singer, Naomi Campbell, Erin O’Connor, Rachel Boss, Christina Aguilera, and Jennifer Lopez. He also photographed Tara Fitzgerald for British Vogue and Francesca Annis for London Portrait Magazine. Some notable companies he has worked for are Vidal Sassoon, Butler & Wilson, and The World Gold Council.
Condition
- wear to edges of paper.
Dimensions
Item #
ITMG273860
Additional Information
